Wednesday, December 22, 2010
"Weary the path that does not challenge. Doubt is an incentive to truth and patient inquiry leadeth the way."
"The Devil made me do it." "Look what you made me do." NO!... YOU made you do it! Steven Levitt, the economist and Stephen J. Dubner, the journalist approach economics as the study of incentives. In their book "Freakonomics: A Rogue Economist Explores the Hidden Side of Everything", the pair explore various instances of human responses to incentives. If nothing else, Freakonomics is a thought-provoking experience of a book. Steven and Stephen have perfected the concept of "thinking outside of the box". (TRUST!!!)
Question: What do sumo wrestlers and school teachers have in common? Answer: They both have incentives to cheat. Question: What do real estate agents and the Ku Klux Klan have in common. You'll have to either guess the answer yourself or take an enriching dive in Levitt's and Dubner's "Freakonomics". You WON'T regret it..
Freakonomics has recently been translated into a film adaptation... you can never get too much of a good thing.
Mo (Mo'Betta) & Oz (Young Euro) a.k.a. The Sophistiques